پیش‌بینی رفتار گندمکاران دشت نیشابور و تعیین عوامل موثر بر آن‌ها در رابطه با حفاظت از منابع آب

نوع مقاله : مقاله پژوهشی

نویسندگان

1 گروه ترویج و توسعه روستایی، دانشگاه تبریز

2 گروه ترویج و توسعه کشاورزی، دانشگاه تبریز

3 گروه ترویج و آموزش کشاورزی، دانشگاه علوم کشاورزی و منابع طبیعی خوزستان، ملاثانی، اهواز، ایران

چکیده

چکیده
امروزه تمرکز اصلی استراتژی­های حفاظت آب بر روی رفتار کشاورزان است. هدف کلی این پژوهش، پیش­بینی نیت و رفتار گندمکاران دشت نیشابور و تعیین عوامل مؤثر بر آن­ها در رابطه با حفاظت از منابع آب با استفاده از تئوری رفتار برنامه­ریزی­شده بود. جامعه آماری این پژوهش، کشاورزان دشت نیشابور به تعداد 1300 نفر بودند که بر اساس فرمول کوکران نمونه­ 235 نفری از آن­ها به روش نمونه­گیری خوشه‌ای تصادفی سهمیه­ای انتخاب گردید. داده­های موردنیاز پژوهش با استفاده از پرسشنامه محقق ساخته گردآوری شد. روایی پرسشنامه مورداستفاده از سوی گروهی از متخصصان بررسی و تأیید شد و برای تعیین میزان پایایی بخش­های مختلف پرسشنامه از ضریب آلفاکرونباخ استفاده شد (73/0 تا 93/0). نتایج تحقیق نشان داد دو متغیر دانش و درک ریسک بر روی نگرش و همچنین دو متغیر نگرش و هنجارهای اخلاقی بر روی نیت و در نهایت نیت بر روی رفتار افراد نسبت به حفاظت از آب تأثیر می­گذارند. بر اساس مدل رفتار برنامه­ریزی­شده، متغیرهای نیت، هنجار اخلاقی، نگرش، دانش و درک ریسک در مجموع قادرند 62 درصد از تغییرات رفتار حفاظت آب کشاورزان را تبیین کنند. همچنین نتایج حاصل از مدل نشان داد که هنجارهای ذهنی و کنترل رفتاری درک ­شده تأثیر معنی‌داری بر رفتار حفاظت از آب کشاورزان نداشتند. در نهایت، بر اساس نتایج تحقیق پیشنهاد‌هایی جهت مصرف بهتر آب توسط کشاورزان ارائه گردید.
 

کلیدواژه‌ها


عنوان مقاله [English]

Predicting Wheat Farmers’ Behavior in Neyshabur Plain and Determination of Factors Affecting on Them in Relation to Water Resources Conservation

نویسندگان [English]

  • Maryam Tajeri Moghadam 1
  • Hossein Raheli 1
  • Shapour Zariffian 2
  • Masoud Yazdanpanah 3
چکیده [English]

Today, the main focus of water conservation strategies is on farmers' behavior. The objective of this study was to predicting wheat farmers’ intentions and behavior in Neyshabur Plain and determination of factors affecting on them in relation to water resources conservation using the theory of planned behavior. The statistical population of this study was the farmers of Neyshabur Plain (N=1300), that 235 farmers based on Cochran formula, were selected through a random cluster sampling design. Data were collected using a researcher-made questionnaire. The validity of the questionnaire was approved by a panel of experts. The questionnaire’s internal reliability was investigated using coefficient (Cronbach’s) alpha (0.73-0.93). The results of the study showed that the two variables of knowledge and risk perception affect attitudes, attitudes and moral norms on intention and, finally, intention affect behavior of individuals to conservation water. Based on the developed theory of planned behavior, the variables of intention, moral norm, attitude, knowledge and risk perception in general can explain 62% of the changes in farmers' water conservation behavior. Also, the results of the model showed that subjective norms and perceived behavioral control did not have a significant effect on the prediction of farmers' water conservation behavior. Finally, based on the results of the study, recommendations provide for farmers' water conservation.
 

کلیدواژه‌ها [English]

  • Farmers
  • Intention
  • Neyshabur Plain
  • Theory of Planned Behavior
  • Water Conservation Behavior
 
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